cornish orchards

proper cider, proper cornish.

How do you make sustainability efforts stand out without sounding like a bunch of tree huggers? 

We decided to make sustainability sexy (in a very Cornish way).

By digging down to the roots of how Cornish Orchards make their cider, we found out they’ve rescued a load of English apple varieties from going extinct. What's more, they had hilariously suggestive names. That was all the spark we needed to come up with a memorable, ownable position and some innuendo-laden ads.